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Marketing
Photos, Student Privacy, Media Literacy, and Digital Citizenship
Discover a safer way to share photos online. Vidigami respects privacy, encourages responsible media sharing, and upholds best practices in digital content use. Join us in shaping mindful digital interactions.
Marketing myths - I don't need a marketing plan
I don’t need a marketing plan: we are nimble and can advertise when we need students.
As a school Head, it would be unthinkable to begin a school year without a plan for how you will educate your students. From providing the necessary staff to making sure the curriculum is covered, you will make preparations to adequately fulfil your obligations.
Yet, when it comes to attracting, enrolling and retaining students, many school Heads face the year without a plan. They theorise that having a marketing plan will prevent them from being nimble, taking advantage of advertising ‘special deals’ when they are presented, and is too much effort for results that are difficult to measure.
AI
My 21 Recommended AI Writing Tools
The general public is split about the use of AI writers. While these platforms can boost your content production and streamline your processes, they
Enrollment
The First 90 Days: Enrollment Risk
My conversation with the parent who was withdrawing their student from my client school after just one year went something like this:
JGC: Can you tell me when you first started to think about leaving the school?
Moments of Truth
Not every moment in a parent’s experience with a school is equal. Some of them are more equal than others. Some of them are moments of truth.
Of the many interactions a parent has with a school, some have deeper and more lasting impact than others. They are the ones filled with emotion. Think about the first-grade assembly where students present all their newly learned skills to parents who are beaming with pride. Or, thinking about another kind of emotion, there is the meeting about a student’s less-than-stellar progress that a very concerned parent has been asked to attend.
6 Enrollment Marketing Strategies for Your School in September
Six key enrollment marketing strategies that you should implement at your school in September.
My Latest Post
How Do I Start A Social Media Campaign For My School?
This blog post will walk you through the essentials of starting a social media campaign for your school,
MarCom Job
Assistant Director of Communications and Marketing @ Xavier High School
The Assistant Director of Communications and Marketing is responsible for helping Xavier tell its story in compelling ways. Working closely with the Vice President for Communications and Marketing, the Associate Director of Communications and Marketing, and in collaboration with colleagues across the institution, the Assistant Director contributes to Xavier’s overall communications strategy, conceptualizing and implementing cross-platform communications to support admissions, advancement, and general institutional goals.
Reports to: Vice President for Communications and Marketing
Social Media
Facebook Changes That Affect Marketers
Up to date on Facebook changes? Wondering which Facebook updates are important to marketers? Explore Facebook changes that affect your marketing.
socialmediaexaminer.com