Sponsored Link
The 10 Keys to Manage and Grow Enrollments
Are you after a simple, ‘Super Hero’ solution for your enrollment pipeline but don’t know where to start?
Discover how you can easily manage and grow your enrollments, run virtual and onsite tours, get raving fans and have the critical insights you need for your future student pipeline. Whether it is a simple enquiry or an online application, discover the smart & simple tools for you and your school.
Join me, Brendan Schneider, on Tuesday, March 16 for this live webinar where the founders of Enquiry Tracker, Antony and Greg Campitelli, will deliver the keys to managing and growing your enrollments online - this is one not to be missed!
DATE: Tuesday, March 16
Marketing
What Are Google Customer Reviews?
With the competition becoming fiercer every day, e-commerce businesses need to pull all the stops to ensure they continue beating the competition.
One simple yet powerful marketing tool you can use to your advantage is the Google Customer Reviews feature.
The post What Are Google Customer Reviews? appeared first on Neil Patel.
How Long Should a Webinar Be?
One of the questions our clients often ask is “How Long Should My Webinar Be?” and “What Is the Best Webinar Length?”
We have an answer for you: keep it short, possibly under 10 minutes.
Here’s why.
The post How Long Should a Webinar Be? appeared first on Content Marketing Consulting and Social Media Strategy.
Five Digital Marketing Strategies to Boost Summer Program Registrations
Families are eager to see what opportunities await their children for both in-person and virtual summer programs this year. While summer camp marketing should be a year-round strategy, now is a great time of year to take digital marketing to the next level. Whether you focus on test prep, arts, athletics, STEM, or nature-based themes, digital marketing is a great way to boost those summer registrations, and quickly.
SEO
Google Posts: Conversion Factor — Not Ranking Factor
While Google Posts aren’t a ranking factor, they can still be an incredibly effective resource for increasing local business conversions — when used correctly. This week’s Whiteboard Friday host, Greg Gifford, shows you how to put your best post forward.
What Are Featured Snippets (How Do You Get Them)?
Some of the best ways for getting eyes on your content are featured snippets. Google displays featured snippets to answer user questions quickly and directly. They show up before the top organic search results for a keyword on a SERP. If you can earn them, these snippets can help you draw traffic and expand your reach.
There are four types of featured snippets: paragraphs, tables, lists, and videos. Each can be valuable for growing search volume to your website.
My Latest Post
7 Ways to Plan for the Future of Your School Marketing
School marketers must operate in a state of accountability as we navigate marketing priorities, knowing the expectations placed on our department. Every dollar in our marketing budget has to count as we move forward with our strategies. Without a cohesive marketing plan, our team would be in perpetual chaos and our outcomes murky.
When everyone in our marketing department understands our strategic marketing plan, we will execute more effectively and deliver what’s expected.
To see your marketing efforts pay off, you need a working strategic marketing plan. You need buy-in at every level and a plan that is connected and in alignment with all stakeholders.
MarCom Job
Director, Marketing & Growth @ The Enrollment Management Association
EMA’s Director of Marketing & Growth will be responsible for establishing a highly analytical, quant-focused marketing organization. In partnership with Sales leadership, you will identify market opportunities and develop strategies and initiatives that will drive new customer acquisition, and revenue growth. This position requires an individual who is a leader of people and can inspire their team to achieve results while staying close to the work to inform best practices.
Social Media
Facebook Lookalike Audiences: What Marketers Need to Know
If you've ever been in charge of running ads for a business, I'll bet you've wondered how to get cold audiences to interact with your ads. It's the age-old problem of online advertising.
hubspot.com