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Marketing
How to Write a Good Blog Post: 7 Practical Steps
Learning how to write a good blog post helps you drive more traffic to your website. Follow these 7 practical steps for modern bloggers.
SEO
How to Measure the Quality of Your SEO Traffic Using Google Analytics
To get a better understanding of what’s considered “quality traffic”, we’ll look into various Google Analytics metrics that will help you create a rock solid SEO strategy.
Enrollment
3 Simple Online Marketing Tips for Schools to Increase Enrolments
Schools are Businesses Schools are businesses and, as we all know, attracting enrolments (or butts on seats as some like to say) are as important as finding customers. As many discover a new climate for attracting customers to their school, we can often fall into the trap of using the same mediums each year because […]
Productivity
The Simple 3-Step Goal Achieving Process that Works Wonders
I was recently a guest on The Storytellers Network podcast where Dan Moyle asked me about my goal-setting process. After a brief discussion, he remarked on how simple it was…and it is. And the best part? It works. I began this process in 2007, the same time I started my business. It was developed from a combination of […]
Miscellaneous
5 Must-Read Books that Will Transform Your Life
For many people, the Covid-19 pandemic won’t be thought of as merely the prompting of a global health crisis. Instead, they’ll view it as a time of reflection, a time to rethink their purpose and meaning. In other words, a time of transformation. And few things are as helpful during seasons of crisis as digging through a stack of must-read books.
My Latest Post
7 Easy SEO Wins To Double Your Organic Traffic In 2022
SEO is even more crucial than ever because it helps people find your website and attracts more organic traffic to your site.
MarCom Job
Chief Communications Officer (CCO) @ Sidwell Friends School
Sidwell Friends, a coeducational Quaker day school with campuses in Bethesda, MD and Washington, DC, seeks an experienced Chief Communications Officer (CCO) to manage the strategy, content, and consistency of all-School communications. The CCO is responsible for planning, initiating, and managing School-wide communications; managing the design and content of all-School print, digital, and social media; and determining and implementing, in a manner consistent with the values of the School, the strategic direction of the School’s communications and marketing plan. The CCO reports to the Head of School and collaborates routinely with the Administrative Team and Board of Trustees.