School Marketing Insider

Quote

“Without a struggle, there can be no progress.”

~ Frederick Douglass

News

Managing Head-Board Communications

When I joined the board of a local independent school in 2003, I thought it would be a great way to get more involved in my kids’ education. Not having attended an independent school myself, I knew little about the decisions that I would be required to make. But given my background as a journalist, I naively assumed that it wouldn’t be hard to gather all the necessary information and figure things out. I was wrong. It turns out that I had quite the learning curve ahead of me, one that caused me to think quite deeply about the ways in which boards and heads communicate and that took me even deeper into the independent school world. But until I joined a school community as an employee, I had a limited perspective—that of a board chair trying to do the right thing. Now, working for a school at the right hand of the head of school, I have a much more complete view.

Instagram kids: Meta’s announcing more parental controls

Meta’s facing pressure from all sides to do a better job of protecting teens. Are its time management features enough?

Marketing

3 Top Tips For Writing That School Marketing Strategy

We know that many of you will be planning on writing your marketing strategy for the year ahead when school is quieter during the summer hols.

We’re keen to help you with this process and so have compiled 3 top tips to aid this:

Social Media

Instagram Followers: How to Grow Your Audience in 2022

Find out why buying followers is a bad idea and how to get more followers on Instagram naturally.

5 new tools for LinkedIn creators to get more followers, visibility

LinkedIn today announced new tools and features that should help make creators more visible, discoverable, and followable. You must have Creator Mode turned on and a public profile to access these features.

Enrollment

Enrollment Insights Podcast #51 – Jill Goodman and Critical Experiences for Family Retention

In this episode, you will hear from Jill Goodman, founder of Jill Goodman Consulting.

Jill is a consultant for independent and private schools with over 20 years of experience working with organizational leaders. She specializes in helping schools advance their mission through qualitative research, strategic visioning, leadership mentoring, and small shop development capacity-building.

My Latest Post

7 Extremely Effective Millennial Marketing Strategies For Schools

Many schools have struggled with effective millennial marketing strategies. Understanding how to market to millennials is an opportunity for schools.

MarCom Job

Digital and Social Media Manager @ McDonogh School

The Digital and Social Media Manager will leverage social media and other digital media platforms to promote McDonogh School and foster relationships with members of the McDonogh community, prospective families, and the general public.

June 20th 2022