Have you struggled to decide when your school should respond to national or world events?

I know I have.

To be honest, that decision can be one of the most stressful times in a MarCom professional's life. It's especially hard when your administrative team does not agree on a course of action.

Similarly, do you have internal guidelines about when you should and should not respond?

From personal experience, I know that we sent email statements in some cases but not others, even though we were breaking a precedent we had set.

I know this is one more thing you must worry about, and tackling this and establishing guidelines can seem daunting.

But I have a solution!

In an upcoming guest expert presentation from Julie Faulstich, she will share how to establish guidelines for issuing school statements.

Her session will explore how to establish guidelines for when a response is necessary, who should receive it and what communications channels to consider, all as part of an overall constituent communications strategy.

This training is only available to members of the MarCom Society. Join today, and you'll get access to over 90 training sessions - including this one on April 25.

===> Join Now And Attend Julie's Presentation <===



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